MITC

            The ASC’s Motion Imaging Technology Council – MITC (pronounced my-tech) and formerly known as the ASC Technology Committee – is made up of some of the best creative and technical minds in the business.  It’s amazing how far it has come since its inception back in 2003.  A large part of the success is due to cinematographer and supplier members alike checking their biases and loyalties at the door.  It was recognized early on that this would be the only way to achieve true clarity on the pressing issues of our time, and it has served the greater community well.

            The group’s ranks have grown to include representatives of the Academy of Motion Picture Arts and Sciences, the Society of Motion Picture and Television Engineers, Digital Cinema Initiatives, the Directors Guild of America, the Producers Guild and the Art Directors Guild; none of the Council’s findings are held secret.  The more pure knowledge we’re able to disseminate about new tools and techniques – that is, knowledge free of marketing or promotional spin – the better it will be for those of us who have to use them.

            An effective testimony to the Council’s expansive influence are the many committees and working groups that are gathered beneath its umbrella: Advanced Imaging, Camera, Digital Archive, DI, Digital Restoration and Preservation, Lens, Lighting, Metadata, Motion Imaging Workflow, Next Generation Cinema Display, Plenoptic Imaging, Professional Monitor Displays, SSIMWave Evaluation Working Group, UHDTV, Virtual Reality and Virtual Production.

            Among MITC’s many accomplishments is the adoption of the ASC Color Decision List (CDL), which assigns color grading to images and accurately moves those color choices across different platforms from dailies through editorial to DI.  The herculean effort required to build a consensus among so many normally competing players ultimately paid off; it resulted in the establishment of a new industry standard.

            The group also played a key role in the development and implementation of the Academy Color Encoding System (ACES), a standards-based color management approach designed for the production, finishing and archiving of motion pictures – yet another enormous stride forward.

            Since its inception, MITC has been led by Curtis Clark, ASC.  In addition to bringing so many disparate parties together, he has done an outstanding job in guiding the agenda in the most progressive, effective direction.  As a recipient of the AMPAS John A. Bonner Award in 2018, he remains a top man – and the ASC is thrilled to know that after nearly twenty years at the helm he has no plans to quit!

            Similarly, you can rest assured that by continuing to keep all cinematographers informed, MITC and its varied activities will keep us relevant as well.

            For more information, visit:  https://theasc.com/asc/committees/ascmitc.

11.9.2021

3 thoughts on “MITC”

  1. Very well said ! This group has truly helped our industry through the continuing and often accelerating technology changes – while respecting creative intent

  2. Richard,
    I agree with everything you said… excepty for the date of the origin of the committee.
    I distinctly remember Curtic Clark and Alan Daviau coming to to DreamWorks (that I left in 1999) and having lunch with me to express concern that I hadn’t been attending the then ASC TEchnology Comittee meetings and that they wanted me to make an effort to attend more often, as they valued my input.
    Since I left DreamWorks to start Technicolor Digital Cinema in 1999, this would indicate to me the committee started long before 2003. Part of the impetus was when we got involved with trying to stop the FCC from mandating 16×9 as an aspect ratio for advanced television.
    As for my attending the meetings… I attend a church service every Wednesday evening which was the conflict, and when the meetings are not on Wednesdays, I usually do try to attend.
    Like I said… I agree with everything you said; a real tribute to the activism of the ASC of not just sitting idly by and letting the vendors decide the direction for imaging technology without input from the ASC.
    Rob

  3. Well Richard, I have a PDF of the ASC Technology Committee’s Mission Statement dated in November of 2002 when Curtis Clark took over as Chairman after John Hora stepped down. The way my calendar works, I calculate 2002 comes before 2003 (insert smiley face here).

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